Graphic Standards Manual

Consistency, consistency...consistency.

This Graphic Standards Manual (GSM) comes in PDF format showing acceptable color & layout options for various media. It includes both specs as well as visual examples.

A GSM lets you set standards for all media developed, either for a single location or numerous offices. This assures your logo and key brand collateral is always displayed correctly in any media or communication tool. It includes spacing, styles, colors, fonts, margins, images and much more. SPD Media's unique GSM also includes selected color schemes for marketing, advertising, web standards and key communication tools.

Includes logo styles and formats for:
CMYK Values
RGB Values, Web Color Matching
Black & White
Embroidered & Sign Logos
Unacceptable Logo Use


Rates

As the scope of each company's standards vary greatly, a consultation is required to assess the client's needs. After this consultation, an estimate can be determined and provided to the client for their review. Rates start as low as $2,500.

SPD Logo

Print & Layout Guidelines

Corporate Color Palette:
Make sure all your media uses a color theme that is approved and consistent. Our unique blending system picks main and complimentary colors to assure a professional and compelling image.

Approved Corporate Images:
Here we choose and manage your images used for web and print promotion, including your website. We can even include a description of a suitable theme for your reference.

Business Card:
Margins, fonts, and guides in final format

Letterhead:
First and second page margins, fonts, print, guides in final print format, and one electric format

Website:
Fonts, spacing for headers, sub headers and main body content

Envelopes:
Margins, fonts and guides in final format

Marketing Piece:
Postcards, response cards, brochures or other collateral needs

E-Mail:
Design must be purchased first, identify all font sizes, button colors, margins, styles, CSS if needed, RGB values






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Selling Point Designs Corp.


Tel. 604.928.SELL (7355)
inquiry@sellingpointdesigns.com
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